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Maand: november, 2011

Ajax Experience (Leisure)

What it is..

Ajax Experience is a new attraction in Amsterdam for the soccer fans, and especially the Ajax fans. In just an hour you will experience Ajax. The Ajax Experience is a surprising interactive experience where you everything comes to know about the Ajax philosophy.

 Why is it cool..

This is a cool new thing because this is the first club in the Netherlands with an interactive tour. Ajax fans go all the way for their club and this is the ultimate experience for a fan. With this experience they create a feeling about the club. It’s a new concept and I think that it will be support more clubs to create something like this.



Oh my god, it’s a bookstore.. (Leisure)

What it is..

This is a century old Dominican church in Maastricht that is built to bookstore Selexyz.

Two hundred years ago the church lost its religious function, and since then it had the function as a snake house, bicyclestabling and carnivalstemple.

The special interior was designed by architects Merkx + Girod

Why is it cool..

This church is totally different than normal. Usually a church used for church services but it is now a shop.

When you come in you are surprised and didn’t expext.

This shop is part of the sustainability trend. The church had no function and is easy to use for a shop. This is better and more durable than if you need to build a new building.